Privacy policy

PRIVACY POLICY
Charlotte’s Secret Ltd
New Zealand
Website:www.charlottessecretltd.com
Last updated: 10 September 2026
1. Your Privacy
Charlotte’s Secret Ltd respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how we collect, use, store and protect personal information when you visit or purchase from our website.
We handle personal information in accordance with the New Zealand Privacy Act 2020 and other applicable privacy laws.
2. Information We Collect
Depending on how you interact with our website, we may collect:
• your name;
• billing address;
• delivery address;
• email address;
• telephone number;
• order details;
• payment and transaction information;
• account information;
• communications you send to us;
• marketing preferences;
• product reviews or other content you submit;
• information relating to your use of our website; and
• technical information such as IP address, browser type and device information.
We do not generally need to collect sensitive information to process an ordinary purchase.
3. How We Collect Information
We may collect information when you:
• place an order;
• create an account;
• subscribe to our newsletter;
• contact us;
• submit a review;
• enter a promotion or competition;
• browse our website; or
• otherwise interact with Charlotte’s Secret.
Some information may also be collected automatically through cookies and similar technologies.
4. Why We Collect Your Information
We may use your information to:
• process and fulfil orders;
• arrange delivery;
• process payments;
• communicate with you about your order;
• respond to customer enquiries;
• provide customer support;
• manage accounts;
• improve our products and website;
• prevent fraud and protect our business;
• send marketing communications where permitted;
• administer promotions;
• analyse website activity; and
• comply with legal obligations.
5. Marketing Communications
If you choose to subscribe to marketing communications, we may send you information about Charlotte’s Secret products, promotions, launches and special offers.
You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or contacting us.
Unsubscribing from marketing communications does not prevent us from sending essential communications relating to an order or transaction.
6. Cookies
Our website may use cookies and similar technologies to:
• remember preferences;
• operate the shopping cart;
• understand website usage;
• improve website performance;
• analyse traffic; and
• support advertising and marketing activities.
You can manage cookies through your browser settings, although disabling certain cookies may affect website functionality.
7. Shopify
Our online store is hosted and powered by Shopify.
Shopify may process information necessary to operate the store, process transactions, provide security and support the services used by our business.
Shopify may process information in accordance with its own privacy policies and terms.
8. Payment Providers
Payments may be processed through third-party payment providers.
We do not generally have access to your complete payment card details when payments are processed by third-party providers.
Payment providers may collect and process information in accordance with their own privacy policies.
9. Sharing Personal Information
We may share personal information with trusted third parties where reasonably necessary to operate our business.
These may include:
• Shopify;
• payment providers;
• courier and delivery providers;
• website and technology providers;
• email and marketing providers;
• analytics providers;
• fraud prevention services; and
• professional advisers where necessary.
We do not sell your personal information as a product.
10. Overseas Disclosure
Some of our service providers may store or process information outside New Zealand.
Where personal information is disclosed overseas, we take reasonable steps to ensure that applicable privacy requirements are met.
11. Protecting Your Information
We take reasonable steps to protect personal information against loss, misuse, unauthorised access, disclosure, alteration or destruction.
However, no online system can be guaranteed to be completely secure.
12. How Long We Keep Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, or where required for legal, accounting, tax, dispute-resolution or other legitimate business purposes.
13. Accessing Your Information
You may request access to personal information we hold about you.
You may also request correction of information that is inaccurate or incomplete.
To make a request, contact us using the details below.
We may need to verify your identity before providing access to personal information.
14. Privacy Complaints
If you have concerns about how we have handled your personal information, please contact us first so we can try to resolve the issue.
You may also contact the Office of the Privacy Commissioner if you remain concerned.
15. Children's Privacy
Our website is not intended to knowingly collect personal information from children without appropriate consent.
If you believe a child has provided personal information to us without appropriate consent, please contact us.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will always be published on our website with the applicable update date.
17. Contact Us
For privacy questions, access requests or correction requests:
Charlotte’s Secret Ltd
Email: charlottessecret.nz@gmail.com
Phone: +64 27 313 6327
Website: www.charlottessecretltd.com